Mercedes-Benz – Premium-Modelcars

Privacy setting

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Essential

WebThinker DV-Box

Saves the selected cookie settings.
https://www.webthinker.de/cookie-box/

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Processing company

premo

Name and storage period of the cookies

wt-dv-settings
Saves the selected cookie settings.
Period: 1 Year

Host/access URL

*.premium-modelcars.de

Language selection

Identifies the language selected by the user

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Processing company

premium-modelcars

Name and storage period of the cookies

wp-wpml_current_language
Identifies the language selected by the user
Period: Session

Host/access URL

*.premium-modelcars.de

Google Tag Manager

Responsible for the technical implementation of the selected cookie settings.
https://policies.google.com/privacy

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Processing company

Google Ireland Limited

Google Building Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland

Description

This is a tag management system. Via Google Tag Manager, tags can be integrated centrally via a user interface. Tags are small sections of code that can track activities. Script codes of other tools are integrated via the Google Tag Manager. The Tag Manager allows to control when a particular tag is triggered.

Host/access URL

*.google.com

Google reCAPTCHA v2

Sichert die Kontaktformulare vor Bots & Spam.
https://policies.google.com/privacy

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Verarbeitendes Unternehmen

Google Ireland Limited
Google Building Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland

Name und Speicherdauer der Cookies

_GRECAPTCHA
Dabei handelt es sich um einen Dienst, der überprüft, ob die Dateneingabe durch einen Menschen oder durch ein automatisiertes Programm erfolgt.
Dauer: 5 Monate, 27 Tage

Host / Zugriff URL

*.google.com

Statistics

Google Analytics

Generates analytical data about how the website is used by visitors.
https://policies.google.com/privacy

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Processing company

Google Ireland Limited

Google Building Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland

Name and storage period of the cookies

_ga, _gid, _dc_gtm_xxx, _gat_gtag_xxx
Is used to distinguish between users.
Period: 1 Day / 2 Years

_gat
Is used to slow down the requirement rate.
Period: 1 Minute

_gac_xx
Contains information about which advertisements have been clicked on.
Period: 3 Months

IDE
With this ID, Google can subsequently recognise the user across different websites and domains and display personalised advertisements.
Period: 1 Year

Host/access URL

*.google.com

Marketing

Google Ads

Used by Google AdSense to experiment with advertising efficiency on websites that use their services.
https://policies.google.com/privacy

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Processing company

Google Ireland Limited

Google Building Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland

Name and storage period of the cookies

test_cookie
Set as a test to check whether the browser allows cookies to be set. Does not contain any identifiers.
Period: 15 Minutes

IDE
Contains a randomly generated user ID. Based on this ID, Google can recognize the user across different websites and show him personalized advertising.
Period: 1 Year

_gcl_aw
This cookie is set when a user clicks on a Google ad to access the website. It contains information about which ad was clicked on, so that successes achieved, such as orders or contact requests, can be attributed to the ad.
Period: 2 Months, 29 Days

_gcl_dc_
This cookie is set when a user clicks on a Google ad to access the website. It contains information about which ad was clicked on, so that successes achieved, such as orders or contact requests, can be attributed to the ad.
Period: 2 Months, 29 Days

Host/access URL

*.doubleclick.net

Facebook Pixel

For the placement and optimization of Facebook ads, you can agree to the integration of the Facebook pixel on our website here.
https://www.facebook.com/privacy/explanation/

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Processing company

Meta Platforms Ireland Ltd.

4 Grand Canal Square, Grand Canal Harbour, Dublin, D02, Ireland

Name and storage period of the cookies

_fbp
Cookie from Facebook used for website analytics, ad targeting, and ad measurement.
Period: 3 Months

Host/access URL

*.facebook.com

Save individual cookie settings

Information about your cookie settings and data transmission to the USA when using Google services
We use cookies on our website. Some cookies are technically necessary for our website to function ("essential"). All other cookies are applied only if you consent to them (e.g. for Google Analytics/Maps).

You can choose whether or not you wish to "accept only essential cookies," "accept all cookies" or if you wish to "save individual cookie settings" by selecting specific cookies in the accordion menu.

Granting consent to the use of non-essential cookies is voluntary. You can also change your settings at a later time via the "Cookie settings" button located in the page footer. Full details can be found in our Privacy Policy.

We use Google Analytics to obtain continuous analysis and statistical evaluation of the website in order to improve the website and the user experience. This involves user behaviour data being transmitted to Google LLC and the sites visited, time spent on the page and interactions being processed. This data is then used by Google for its own purposes to build a profile and to link with other usage data.

By accepting the cookie associated with Google services, you also grant consent for your data to be processed in the USA by Google, in accordance with Article 49(1a) GDPR. The USA is classified by the European Court of Justice as a country whose data protection level fails to meet EU standards.

In particular, there is a risk of your data being processed by US authorities for control and monitoring purposes, potentially without even the opportunity to appeal. If you click on "accept only essential cookies," the above transmission shall not take place.

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